kids love capri sun because it’s fruity and delicious. parents love capri sun because it shuts their kids up for approximately 50 seconds at a time.

introducing...

we launched the “new” “product” with a hidden camera stunt.

then we sold these bad boys in-store and online.

our kid-noise canceling juice drinks were sold out almost immediately.

for approximately 50 seconds at a time, we saved parents all over america... from loud kid noises.